As per a recent report by internet marketing research firm eMarketer, the revenue share of online advertising is going to approximately double from it’s current level in 2007. The US advertisers are expected to spend around $42 billion up from the current levels of $21.7 billion.
Those who question the long term business model of firms [...]

There have been a few recent developments that can have significant impact on how online advertising works in the time to come. It’s interesting to look back and see what online advertising started with, where it is right now and what can it potentially grow into. In the middle to late 90’s, the online advertisements [...]

It may sound weired, but Facebook and iPhone could actually help polarization of most of the companies in the field of social networking and mobile towards OpenSocial and Android. There is something similar between Facebook and iPhone as of now, which is both are closed and use proprietary technologies - the new initiatives from Google [...]

Of late, there’s been a buzz around the falling dollar and there have been varied views on the pros and cons of this. I’m putting down a couple of important ones below. Pros:-

The trade deficit of the US is narrowing down. Trade deficit is created when the imports are more than exports for a given [...]

The Google phone is rumored to be announced today. The details regarding whether it’s going to be a physical phone or a platform for application development on smart phone or a combination thereof are all a matter of speculation now. However, the question that comes to mind is, is this project related to OpenSocial that [...]

In one of the previous posts, I had written about Google Mashups editor and how it complements Yahoo Pipes. Here is a small mashup I created sometime ago which puts that concept to use.
The mashup I am going to talk about can be seen here. It’s a simple application that given the name of the [...]

Google today launched the OpenSocial platform for building application across social networking sites. The website is now live, check this out: http://code.google.com/apis/opensocial/
OpenSocial is now live for orkut, their social networking platform. Apart from having “Many sites, one API” approach as mentioned on OpenSocial website, what also makes it unique is the ability to write multi-page [...]

It does, both literally and figuratively - the word means “friend” in Hawaiian. If you haven’t come across this already, it’s code name for Google project that aims to embed social fabric into all their current offerings including Orkut, Gmail and Google talk. It’s a big plan to go one-up on Facebook, and no one [...]